SVE NEWS & WSJ Sharing Series – Why Men Should Invest in Shearling This Fall

Trade up from that trusty-but-pedestrian puffer to a luxe shearling jacket—from labels like Coach, Tom Ford and Hermès—the guy’s-guy way to wear fur


EVERY MAN HAS his sartorial limits. The line I could never cross is fur. It always felt too eccentric, too feminine.

But I had a change of heart about a month ago, when I came upon a Throwback Thursday post on Instagram of a young Ralph Lauren, circa 1970, on his ranch, in a sheepskin bomber. It had a crackled-leather shell with a fluffy teddy-bear lining and a mammoth, primed-for-popping collar. It looked at once as toasty as a campfire and sharp as barbed wire—and I had to have it. I had to have…a fur jacket.

After all, shearling—the tanned skin of a sheared sheep or lamb with the clipped wool left on—is fur. Not a ritzy uptown mink but fur nonetheless. And my serendipitous Instagram find reminded me what men like Mr. Lauren have long known: that shearling is the manly way to wear it.

“It’s a guy’s guy kind of material,” said Frederik Dyhr, the vice president of men’s design at 91-year-old British brand Belstaff. “Shearling offers a way for guys to wear a more luxurious material that doesn’t feel precious.” Since Belstaff’s relaunch as a more fashion-forward label, in 2012, shearling has been a mainstay of its men’s collection, paying homage to the brand’s rugged moto-racing DNA while still aligning with its new luxury leanings.

Mr. Dyhr believes a shearling can take you through both elegant and more off-duty occasions. And with the multitude of options this season, many men can surely find a shearling to suit their style. There’s Tom Ford’s rugged, ’70s-ish tobacco-and-cream model ($7,890), Jil Sander’s fuzzy, almost Patagonia-like reversible zip-up ($3,490), Coach’s cropped and distressed aviator jacket ($1,995) and Ralph Lauren’s brown bombers, which could have come straight out of his family photo album. The sleek, cocoa-brown Boglioli version wouldn’t be out of place heading to the office.

From left: Coach, Hermès and J. Crew

But the question remains: why are designers, and men like myself, drawn to shearling now? The answer is most likely hanging in your closet.

For several years, our winters have been blanketed not just with snow, but also with down. The practical, yet pedestrian, puffer jacket has become ubiquitous, clogging the streets and subways from November to March. Kent Gushner, president of retail institution Boyds Philadelphia, has watched puffers from labels like Canada Goose and Moncler fly off his shelves, but he’s begun to sense that men are tired of being “just another guy in a big, black parka.”

For this fall’s stock, Mr. Gushner invested heavily in sheepskin options from high-end labels including Brunello Cucinelli and John Varvatos. The jackets are more streamlined than the boxy, elongated styles of the ’70s and ’80s.

One thing that hasn’t changed is the price tag. To get a true shearling jacket (with real leather and real fur), prepare to spend somewhere in the four figures. That said, years from now, it will have aged beautifully unlike your relatively inexpensive techy-puffer jacket. “A shearling seems to get softer and more worn-in,” said Scott Corey, a vintage dealer who sells to Americana clothing collectors and inspiration-seeking designers. The best way to think of a shearling is as an investment—you buy one now as a gift to yourself in the future. The more you wear it, the more supple the texture and the more richly patinated it will become. If Mr. Lauren’s jacket looked that good in the ’70s, I can only imagine how great it looks now.

Written by Jacob Gallagher   Sept. 15, 2015 1:44 p.m. ET

Sources from: The Wall Street Journal

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(Comments on this news are welcome)

Tips: 2018 winter of Northern Hemisphere (especially in European region and North American region) will be much colder than previous years, hope everyone (especially the middle-aged and elderly people with diseases like cardiovascular disease, arthritis, scapulohumeral periarthritis, etc., and friends who live in cold areas, high altitude areas and extremely cold areas) to prepare for keeping out the cold! Scientific and reasonable prevention makes life become easier and more wonderful! Thanks! —— CWMALLS® Patented Multifunctional Jacket & Coat


9 thoughts on “SVE NEWS & WSJ Sharing Series – Why Men Should Invest in Shearling This Fall”

  1. Jason Herlm says:

    I used to wear down jackets in winter, but last year I bought a shearling coat from CWMALLS, which is much warm and stylish, also fits me perfectly due to the customization. I think it makes me look slimmer than in a down jacket, and I can keep my demeanour with just a shirt underneath. Though it’s not a cheap one (more than $1,600 while less than those listed in the article), I feel quite worthy, it’s very high quality. I believe it’s a good investment, why don’t you have a try? You may find a new world!

  2. Tommy Miller says:

    Some people like to wear down jackets in winter, but my favorite is the shearling coat and sheepskin jacket. I have many types of warm and stylish shearling coats. Because they are very practical. I can wear it over a suit or a thin sweater. If I go to work or go on business trips in cold weather, I will choose to wear the shearling coat on the outside of the suit, because this kind of shearling coat is warm and comfortable. Worth recommending.

  3. Ken Deken says:

    I’m embarrassed that I read this dopey article. Seven grand for a coat as an investment in myself — I don’t think so.

  4. Charles Shelley says:

    Love my shearling – a free hand-me-down from a male neighbor who became too old and big for it. He – man, me – 5’2″, normal size woman. So I look Iike I’m going to rope a cow? It is warmer than anything I’ve every owned. Fantastic in wind. Would I pay $$$$? Note I’m still looking like an old cowpoke.

  5. Tom Corry says:

    Salvatore Ferragamo makes a nice looking shearling. It’s about 6500. I might have purchased it for 4000. Not more. I have a 1800 puffer with coyote fur hood by Moncler that I wear almost every day during the winter. the key thing about designer clothing is that they fit thin people. No extra material. I’m 45 and wear jeans with a 30″ waist. I get lost in most non-designer clothing, which is made for men with a waist that is 6 to 8 inches bigger than mine.

  6. George Frant says:

    To be honest, I don’t like sheepskin jackets or shearling coats. Because the sheepskin jacket and shearling coats I have owned are quite heavy though they are very comfortable when wearing. So what I usually wear in winter are down coats which are warm, light and thin, hahaha. So, it was me, I will invest in down coat.

  7. Виктор says:

    Эти овчины настолько дороги, но все они выглядят хорошо. Я ношу шубы, чтобы предотвратить холод в Москве, возможно, я смогу попробовать овчину в этом году. Но какой бренд я должен выбрать? Я буду искать достойный.

  8. Lezz says:

    Shearling coat is a fashion from last century to now and it will continues. Whether you are old or young, fat or thin, a shearling coat can make you charming. It leads the fashion with its retro style and simple style. Want to own a perfect shearling coat? Want to show a perfect you? Contact me and get some advice on where to purchase best shearling coat and how to dress!

  9. Jeremy says:

    Actually, I have purchased my first shearling coat last winter. It really surprised me because it is warm and comfortable. I used to wear down coats and now shearling coats become a choice of my winter outerwear.

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